METER — Lucid case
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Case

METER

Video + editing
FormatVertical and horizontal videos, 4 languages
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Meter — an Audience Measurement Platform. In 30 seconds we needed to explain a complex IT product (Location Intelligence): how the platform analyzes people-flow and territory potential, in a way that warms up users to explore the site further.
02
We translated complex data arrays into clear visuals. We generated tech-forward footage, layered in infographics, and assembled a dynamic video that holds attention from the first second to the last.
03
A pack of videos sharing a single narrative, in 16:9 and 9:16. We localized the content into 4 languages — English, Russian, Kazakh, Uzbek — for the product's launch on international markets.
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